How my Website gained High Google Rankings – Thanks to Savvy SEO
Something out of this world happened recently to me and I would like to share it with you. First of all, I love football. Since I was a kid, I had always dreamed of making it to the pro levels, but life doesn’t always go the way we desire. So, long story short, I am all grown up now but I didn’t become a football star, although I earn a comfortable income from my favourite sport. Still my love for football is undying, and I even started a football website although I had limited computer knowledge. My mind was neither on oline marketing, nor on Google and SEO, in fact I didn’t know most of those terms previously and Google for me was just a search engine.
The SEO Experiment
My football website is footballarena365.com and I love to show it off to friends. One day while discussing my site with a friend in a sports bar, he mentioned an SEO expert that he heard of that could make my website very popular on the Internet and fatten up my bank account at the same time. After a long discussion, we decided to try it out as an experiment, and to see if I could really make money doing something that I loved, and if it could be done, then how much return on investment was possible. So we contacted the SEO expert’s firm, Savvy SEO and after a brief consultation, we were promised top front-page rankings on Google for a collection of keywords.
The Process of Search Engine Optimization
I initially knew nothing about keywords and SEO and anchor-text but as the optimization work on my website was ongoing, I picked some interest in the whole SEO stuff and learned some things too. For example:
– A link to my site is counted as a vote in my site’s favor.
– The text of the blue text link that you normally click on is called anchor-text.
– If you have enough sites linking to your website using a specific anchor text, then your website will become very relevant in the eyes of Google for online searches of that text and you will be ranked number 1. This is the sole basis of Internet Marketing. They bring more traffic to your website.
– Always focus on keywords. Use them as anchor-text, in your title and many times in a post.
The Results of our Online Marketing Experiment
I started noticing a difference some weeks down the line. I watched with amazement as week after week, the visitors to the site continued to increase. I had also learned to use analytics software, so I could see where all the visitors were coming from and what keywords were bringing them to the site. My colleague was ecstatic and we enjoyed analyzing the statistics together.
Calculating Return on Investment
We had to monetize the traffic in order to earn back our investment. We tried out a couple of monetization strategies to see which was the best and we stuck to it. It was by week-11 that we broke even, that is, we achieved a 100% return on investment. If you go to their Savvy SEO Twitter Feed you can kind of see everything that’s going on in their business anyway. So everything that is coming in now is pure profit, thanks to Savvy SEO and Google. I have even brought in my colleague into the business as head of online marketing and we will hopefully grow it together.
If you own a website and you want it to become an online success, then you need the services of an SEO expert. Of course the service will cost you some money, but you are always guaranteed a return on investment in online marketing, so you will earn it back and definitely even make more money from it. I am personally thankful to Savvy SEO for making my dreams come true and empowering me to earn money doing what I love to do.